Freshness unleashed. WHUSH Down Wash—for men who dare.

Start from the Bottom. Stay Fresh on Top.


You handle the hair—we’ll handle down there. WHUSH keeps your most important parts clean, confident, and ready for whatever comes next.

Fresh now

Go Beyond the Rinse.


WHUSH isn’t just for the shower—it's for the guy who wants clean, healthy skin and zero nonsense.

Fresh now

Keep It Fresh – Bundle & Save


Your boys deserve the VIP treatment. WHUSH powerwash bundles keep things fresh, funky-free, and feeling fantastic — because one bottle is never enough.

Bundle now

Bold Clean. No Awkward Labels.


Whush was built for guys who are done with weirdly labeled soaps and generic body washes that don’t get the job done. We're here to clean up men’s care starting with the launch of CoreWash™, our daily essential wash designed specifically for your core.

Our products are 100% vegan, made in the USA, and free from all the sketchy ingredients you can’t pronounce. We don’t do frills, fake science, or awkward shelf vibes. Just bold, clean confidence — where it matters.

This is modern men’s hygiene, without the cringe.

  • Circular icon with a white leaf design on a blue background

    Plant-based. Skin-safe. No BS.

    Clinically tested, allergy tested, and won’t irritate skin.

  • Fast, free shipping in the USA.

    We offer fast, free shipping on all orders over $40.

  • 10,000+ 5-star showers later... still crushing it.

    They tried Whush. Now they’re hooked.

Below the Surface

  • What’s Actually in Your Soap (and Why It Matters)

    What’s Actually in Your Soap (and Why It Matters)

    Let’s be honest: most guys grab whatever soap’s in the shower, scrub down, and move on.But if you’ve never checked the label, you might be rubbing the skincare equivalent of...

    What’s Actually in Your Soap (and Why It Matters)

    Let’s be honest: most guys grab whatever soap’s in the shower, scrub down, and move on.But if you’ve never checked the label, you might be rubbing the skincare equivalent of...

  • How to Stay Fresh Without Smelling Like a Candle Store

    How to Stay Fresh Without Smelling Like a Candl...

    Let’s face it — most men's body washes today come with two options:🧼 “Ocean Thunderstorm Rush”or🌸 “Vanilla Lavender Cloud.” Neither of those smells like a man. One smells like windshield...

    How to Stay Fresh Without Smelling Like a Candl...

    Let’s face it — most men's body washes today come with two options:🧼 “Ocean Thunderstorm Rush”or🌸 “Vanilla Lavender Cloud.” Neither of those smells like a man. One smells like windshield...

  • Why We Killed the Word "Intimate"

    Why We Killed the Word "Intimate"

    Let’s be real — the word “intimate” is weird. Especially when it’s slapped on a bottle and handed to a grown man who just wants to stay clean without feeling...

    Why We Killed the Word "Intimate"

    Let’s be real — the word “intimate” is weird. Especially when it’s slapped on a bottle and handed to a grown man who just wants to stay clean without feeling...

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